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September 13, 2023

Joseph Epstein — New Chief Marketing Officer at Fantom Foundation

Announcements

We’re thrilled to extend a warm welcome to Joseph Epstein, the new Chief Marketing Officer at the Fantom Foundation!

Joseph Epstein brings a prolific brand-building background, having held senior-level positions at Sony Pictures, 20th Century Fox, Warner Bros./Machinima, and TikTok.

New role and strategic vision

Epstein’s exceptional background in innovative marketing aligns with the Fantom Foundation’s mission to build the essential blockchain infrastructure and ecosystem for emerging and innovative Web3 applications.

In his new role, Epstein will spearhead the Fantom Foundation’s global marketing initiatives. Under Epstein’s leadership, the Fantom Foundation’s marketing efforts will focus on enhancing the developer experience for those building on chain as well as community expansion and engagement.

“I’m very excited to lead the Fantom Foundation’s strategic marketing endeavors in this transformative era for technology and digital finance,” began Epstein. “This team’s commitment to revolutionizing financial technology through blockchain infrastructure is unwavering. And I’m looking forward to elevating the community impact on Fantom, driving continued developer adoption, and helping shape the future of the enterprise technology, DeFi, Web3, gaming, and NFT landscape.”

CEO and Director of the Fantom Foundation, Michael Kong, added, “We’re excited to bring Joe into the fold and leverage his wide array of expertise to create and lead a new marketing strategy for Fantom”.

A rich background in branding and marketing

Epstein has a proven track record of driving strategic growth and market expansion for internationally known brands such as TikTok, Apple, Sony, Warner Bros., and 20th Century Fox. He has built global marketing campaigns for iconic franchises such as Spider-Man, X-Men, James Bond 007, South Park, and Transformers.

Additionally, he has worked with brands such as Qualcomm, Unilever, Taco Bell, and McDonald’s to integrate them into the cultural landscape via creator-driven digital storytelling programs. Epstein’s achievements have garnered recognition with four Key Art Clio Awards, the Media Week Grand Prize for Excellence, and three Webby’s People Choice Awards.

Epstein received a Bachelors of Art from the University of Michigan and a Masters of Business Administration from the McDonough School of Business at Georgetown University. He continues his passion for education as an adjunct professor at Emerson College. 

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